"But it feels like the privacy of everything else you do is up for grabs." "WhatsApp is great for protecting the privacy of your message content," said cryptographer Matthew Green in interview with technology magazine Wired. And that’s the information which is making its way back to Facebook.
It does, however, reserve the right to collect other information, such as when and how you use the service, your location, contacts, transaction and payment data. Never lose your keys again: How technology is evolving to help us keep tabs on our belongingsīut today, WhatsApp messages are still secure end-to-end encryption still exists and your communications can’t be read by a third party. This would, on the face of it, be an anathema to Facebook, whose business model is predicated upon using its knowledge of your habits to serve you things you want to see (at least in theory). Shortly after the purchase, WhatsApp rolled out advanced end-to-end encryption, ensuring that only you and the recipient could see messages, and they’d be invisible to the companies themselves. It was evident when Facebook bought WhatsApp for $19 billion in 2014 that it would make for an uneasy partnership. People don't know where they stand, and many are bailing out. The truth about which data stays private and which doesn't is either buried in pages of legalese, or being revealed in short emailed statements to enquiring journalists.
Changes to the app's terms of service, which state that information gathered by WhatsApp will be shared with Facebook, have caused consternation and confusion. Today, however, Acton and Koum are long gone, and WhatsApp is engulfed in another row over privacy. Koum, who grew up in the Eastern Bloc in the 1980s, had a very personal commitment to making his app private and secure.
When Brian Acton and Jan Koum launched the messaging app 11 years ago, Acton’s motto was: “No ads, no games, no gimmicks." He wanted their aims to be transparent and the needs of users to be put first. The founders of WhatsApp never meant for it to be this way.
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